The latest styles from Sloggi for Spring 2014 are hitting the shelves now and are available at Dead Good Undies.

sloggi spring 2014 dead good undies


The range includes the Newport Hipster and I'm Your Brief and Hipster.


Sloggi I'm Your Brief
£14.00
A cotton enriched midi brief with a contrast waist and trim plus a double layered pouch. Buy today. View more Sloggi online.... more.

Sloggi I'm Your Hipster
£16.00
You'll love the low rise cut of this cotton rich hipster from Sloggi. Love natural fabrics? Head to DGU to see lots of cotton... more.

Sloggi Newport Hipster 01
£18.00
Traditionalists will love the deep sided cut and soft cotton rich yarn of this midi brief. More undies like this available on... more.

Sloggi Newport Hipster 02
£18.00
A low rise short from Sloggi with soft cotton and elastane fabric and striped panels at the thighs. Purchase online now. View... more.



Click here to shop Sloggi

First look at HOM’s new spring arrivals

The HOM collection of underwear for men has something for everyone. From classic tighty whities to adventurous semi-transparent devoré shorts via underpants of every shape and hue. The first arrivals are in stock now at Dead Good Undies, and there’s lots more to come. Of course DGU always has favourites like the Sports, HO1 Original and Soft Silk styles in stock because you guys just can’t get enough of them…

HOM HO1 Summer Light Mini Brief
HOM HO1 Summer Light Mini Brief worn by Adam Coussins


HOM Damier Comfort Boxer Brief
£25.00
This cotton rich short is covered with understated checks and has a super comfy dual layer pouch. More like this ready for yo... more.

HOM HO1 Summer Light Mini Brief
£22.00
This innovative underwear's ultra light material enables to the skin to breathe to prevent overheating. See more HOM and buy ... more.

HOM HO1 Yacht Mini Brief
£22.00
This colourful striped cotton brief is perfect for the summer and comes with a handy HO1 horizontal opening pouch. Head to DG... more.

HOM Palace Mini Brief
£20.00
This ultra soft breathable brief is very striking in shimmery black and silver stripes. HOM's new collection is up for you to... more.

HOM Damier Comfort Mini Brief
£20.00
Those undies experts at HOM have given the timeless mini brief a breath of fresh air with an understated chequerboard design.... more.

HOM Delights Comfort Boxer Brief
£28.00
This delicately striped boxer combines luxury fabric with a comfortable fit. Double layered pouch. Order now online and opt f... more.

HOM Elegant Boxer Brief
£24.00
This smart striped short has the potential to become your new favourite underwear in an irresistibly rich combed cotton mix. ... more.

HOM Elegant Comfort Micro Brief
£17.00
A soft super comfort brief with micro sides and wide pinstripe print. UK customers can opt for express delivery. Available to... more.

HOM HO1 Yacht Boxer Brief
£26.00
Colourful stripes are a great way to give your underwear collection a lift. This modern boxer brief is available to buy onlin... more.

HOM Paisley Comfort Micro Brief
£19.00
This simple comfort micro is cotton rich and covered with a subtle paisley print. More like this can be found at DGU and purc... more.

HOM Persia Comfort Trunk
£29.00
This devoré hipster looks stunning but is also breathable for a beautiful yet practical undies option. Purchase online r... more.

HOM Shirt Boxer Brief
£25.00
A classically striped short created from a crisp fabric which is layered twice at the pouch. Express delivery offered on all ... more.

HOM Shirt Comfort Micro Brief (only size XS left)
£20.00
If you only feel your best when you're suited and booted then you need to underwear to match! Available to buy online today a... more.


Sring 2014 from Mundo Unico is now at Dead Good Undies, and it's modelled by the winner of Mr Gay UK 2013 - Stuart Hatton Jnr.

mundo unico at dead good undies stuart hatton junior mr gay uk


Model Stuart Hatton Jnr looks hot in new spring colours

Dead Good Undies have revealed not only the newest Mundo Unico designs and colours for spring but also the return of Stuart Hatton Jnr, now Mr Gay UK.
 
The gorgeous citrus shades, mid blues, signature diagonal and vertical stripes look gorgeous on the last Unico shapes. The low cut and enhanced pouch also look perfect on Stuart, who’s been keeping fit with a daily 7am workout with his personal trainer, never mind all the dancing he does at work!

Geordie Stuart said:

“I love Mundo Unico undies because they are low slung and fit really well on your bum and thighs. The colours are proper canny - they’ll cheer you up when they come out of your pants drawer of a morning.”

Mundo Unico has all the flair and energy you would expect from a brand from South America. A long-standing favourite on DGU, the collection famous for its chic waistbands and it’s one of the few that offers longer leg shorts, which keep thighs warm as well as smartly dressed. 


Mundo Unico Acotango Brief
£19.00
A sweep of curvy mesh across the front of this brief gives a sexy finish. See more online at DGU. Fast UK delivery available.... more.

Mundo Unico Acotango Medio Boxer Brief
£27.50
This longer short design has a naughty but sporty twist with panels of see through mesh. Buy online and see more at Deadgoodu... more.

Mundo Unico Armeria Brief (only sizes L & X left)
£18.00
This cotton rich brief is really striking thanks to its turquoise fabric with light citrus stripes. Expedited delivery availa... more.

Mundo Unico Armeria Tanga Caribean Brief
£19.00
If the weather isn't playing ball, brighten up your day the superb colourful stripes which adorn this terrific tanga! Buy onl... more.

Mundo Unico Atacama Medio Boxer Brief
£27.50
This tangerine dream uses a silky single layer microfibre with a longer leg length - handy for keeping muscles warm. Buy onli... more.

Mundo Unico Bonete Tanga Caribean Brief
£19.00
A microfibre tanga decorated with bold petrol stripes. See more spring designs online now at DGU. Expedited delivery availabl... more.

Mundo Unico Calandrinia Medio Boxer Brief
£26.00
You only need to look at its striking striped design to know this cycle length short is from Unico. Next day delivery availab... more.

Mundo Unico Frailejon Brief
£18.00
Bright and fun and still super comfy men's underwear. We think these briefs have the potential to become your new lucky pants... more.

Mundo Unico Frailejon Medio Boxer Brief
£26.00
Turn that frown upside down with this infectiously cheerful cycle style short design. Next day delivery available for UK cust... more.

Mundo Unico Huascaran Medio Boxer Brief
£27.50
Vertical striped cycle length men's underwear is a great addition to your work wardrobe. Buy this short online at Deadgoodund... more.

Mundo Unico Huascaran Tanga Caribean Brief
£19.00
Another day, another fab Unico tanga design to add to your collection. Get it online at Deadgoodundies.com. UK next day deliv... more.

Mundo Unico Llaima Medio Boxer Brief
£27.50
The block colour panels of this longer length short will coordinate with any chic gym and active wear. Buy online at Deadgood... more.

Mundo Unico Misti Brief
£19.00
No Unico brief would be complete without smart stripes as seen on this deep sided cut. Available to purchase online now.... more.

Mundo Unico Quechua Playa Swim Brief
£38.00
Men's swimwear for the individual. This retro red swimmer has a branded drawstring and lined front. Buy online. Expedited del... more.

Mundo Unico Reclus Medio Boxer Brief
£27.50
There's been a gold rush here at DGU and you won't want to miss out! Buy this gorgeous gilt style online now at Deadgoodundie... more.

Mundo Unico Sangay Medio Boxer Brief
£27.50
Longer length short created from a slinky layer of microfibre in an eye pleasing peacock shade. Purchase online now at Deadgo... more.

Mundo Unico Sechura Medio Boxer Brief
£27.50
A pastiche of grey panels make up this longer leg short with a contemporary look. More cycle length styles are can be bought ... more.

Mundo Unico Titicaca Medio Boxer Brief
£27.50
This longer leg medio trunk comes in an energising lime hue and uses a smooth single layered microfibre to boot. Purchase onl... more.



Don't forget the latest Spring Swimwear Styles

mundo unico quechua playa swim brief stuart hatton jnr

dgu modus vivendi
Dead Good Undies are absolutely wetting themselves with excitement today, as they announce the launch of Modus Vivendi.

The Greek brand’s launch at deadgoodundies.com is just the first of many exciting developments they have planned in 2014.

The collection - originally created by designer Christos Bibitsos in 1989 - is a glorious, groundbreaking selection of men’s underwear, swimwear, beachwear, sportswear and homewear. The name, which means ‘way of life’ reflects a philosophy… that Modus Vivendi is about far more than fashion.

Christos Bibitsos sent a special message to DGU for debut day: “We at Modus Vivendi are very excited about the inclusion of our brand at Deadgoodundies - a natural choice given Adam and Jane’s energy and expertise and our increasing fan base in the UK.”
Adam is delighted to add this brand to the DGU portfolio, not least because of the individual designs, superb quality control, fabulous colours and the level of comfort offered by every single Modus Vivendi product.
We hope you enjoy this new collection too.


Modus Vivendi Archaic Brief
£16.00
This stretch cotton slip looks and feels great. Double layer pouch. Much more like online at DGU ready to be purchased today.... more.

Modus Vivendi Converter Tank Top Body
£28.00
This vest-come-jockstrap is the ultimate is sensual men's underwear. More wild styles can be seen online at Deadgoodundies. B... more.

Modus Vivendi Crystal Mini Brief
£12.00
A brief that combines a soft practical yarn with a super sexy cut. Need some new undies? Hotfoot it to DGU now and buy discre... more.

Modus Vivendi Eighties Bodywear
£28.00
Your inner Hulk Hogan will be thrilled with this retro all in one design. Finished with two poppers at the crotch. Buy now. S... more.

Modus Vivendi Eternal Athletic Briefs
£18.00
With soft cotton rich fabric this is an effortlessly cool brief in a style that will last. Available to buy online at Deadgoo... more.

Modus Vivendi Eternal Athletic Tanga Briefs
£18.00
Classic tanga style with a deep elasticated waistband and comfy cotton rich fabric. Need it now? UK customers can opt for exp... more.

Modus Vivendi Eternal Boxer Brief
£21.00
A cotton boxer with a double layer front and super deep designer look waistband. Buy this and more online at Deadgoodundies.c... more.

Modus Vivendi Glory Hole Body Wear
£32.00
This cotton rich all in one has a double layer pouch and sexy racer back top. More onesie styles always online at DGU. Buy to... more.

Modus Vivendi Hieratic Boxer Brief
£22.00
This heavenly underwear from Modus Vivendi comes dressed with its very own cross at the pouch. Available to buy online today.... more.

Modus Vivendi Hieratic Brief
£20.00
A cotton midi decorated with a black on white cross on the pouch for a striking effect. More Modus Vivendi can be seen now at... more.

Modus Vivendi Latex Bodywear
£68.00
Prepare to bare in this PVC and cotton all in one which has detachable leg straps. More sensual styles can be viewed online n... more.

Modus Vivendi Latex Bottomless Boxer Brief
£26.00
With a cut away hole at the rear these high shine pants are great for showing off. More from Modus Vivendi now at DGU. Ready ... more.

Modus Vivendi Latex Bottomless Long Collant
£52.00
Show off your naughty side and your backside in these Modus Vivendi trousers! Available to buy online today at Deadgoodundies... more.

Modus Vivendi Latex Bottomless Short Collant
£44.00
These peek-a-boo pants have a super shapely pouch and removable pocket complete with zip. Buy online at DGU now.... more.

Modus Vivendi Latex Boxer Brief
£26.00
Fans of PVC will love this super sleek short with a dual layer pouch and corded waistband. Next day delivery available on all... more.

Modus Vivendi Latex Jock Strap
£22.00
Latex fanatics will adore this unique jock with its exaggerated elastic waistband. Buy online today. Next day delivery offere... more.

Modus Vivendi Latex Long Collant
£52.00
These cotton and Latex trews come with a detachable zip pocket and pouch straps. Discover the rest of this fab range online a... more.

Modus Vivendi Latex Short Collant
£44.50
This fetish look lounge short with removable pocket and pouch straps is a fun way to sex up your undies collection. Purchase ... more.

Modus Vivendi Metallic Boxer Brief
£28.00
This metallic gold boxer is the ultimate in celebratory underwear. Head to DGU now to view the rest of this fab range. Purcha... more.

Modus Vivendi Metallic Brief
£26.00
These super shiny pants in glitzy metallic foil are bound to turn heads - perfect party gear! Available to buy online now at ... more.

Modus Vivendi Metallic Jockstrap
£25.00
With a lustrous gold pouch and unique styling this jock is one of Modus Vivendi's most popular styles. More at Deadgoodundies... more.

Modus Vivendi Metallic Tank Top
£25.00
This Modus Vivendi cotton racer vest is finished with shiny metallic accents for a unique finish. Get it now online. Expedite... more.

Modus Vivendi Metallic Ultra Brief
£23.00
All that glitters is golden in our book so this glamorous brief is right on the money! Deadgoodundies has this and more onlin... more.

Modus Vivendi Plain Jockstrap
£16.50
A unique jock with a pull down layered pouch and 5cm deep waistband. Discover the world of Modus Vivendi online now at DGU. B... more.

Modus Vivendi Plain Tanga Brief
£12.00
An understated every tanga brief produced from soft stretchy cotton and topped with a coloured waistband. See more MV and buy... more.

Modus Vivendi Premium T-String
£24.00
This gorgeously glittering string has a super slim 0.3cm back and is perfect for getting in the party mood. Buy immediately o... more.

Modus Vivendi Pure Brief
£16.00
This simple slip uses a soft viscose fabric fashioned with an extra deep waistband and leg hems. Buy online now. View the col... more.

Modus Vivendi Royal Brief
£19.00
A brilliant cotton enriched slip with a striped waistband and dual layer front. Buy online now. UK customers can opt for next... more.

Modus Vivendi Safari Bermuda Short
£49.00
These grrreat lounge pants use the softest viscose and have a detachable knee strap. Check out the rest of the range online n... more.

Modus Vivendi Safari Brief
£20.00
Take a walk on the wild side with this retro styled animal print midi brief. View lots more of the Modus Vivendi collection o... more.

Modus Vivendi Safari Long Leg Boxer
£28.00
Now your favourite feline print can join you at the gym with this sports inspired boxer brief. Buy online. Next day delivery ... more.

Modus Vivendi Safari Tank Top
£26.00
We couldn't resist when we spotted this stunner from our newest men's underwear brand! Buy this feline athletic vest online t... more.

Modus Vivendi Skin Low Cut Brief
£13.00
This soft skin tone micro brief is great for fuss free daily wear. UK customers have the option for next day delivery. Purcha... more.

Modus Vivendi Super Mini Brief
£14.00
You'll revel in the bright colours and brilliantly supple fabric of this fantastic slip. Lots more like this can be viewed an... more.

Modus Vivendi Velvet Onesie
£130.00
A top quality hooded onesie made from Italian velour with slouch pockets and a button front. View more online at Deadgoodundi... more.



Click here to check out Modus VIvendi at Dead Good Undies
These new bold boxers from Canadian designer PUMP! will certainly get the blood flowing. With their super modern design and based on the success of PUMP! Jockstraps, these Touchdown Boxers are also going to be popular at Jockstrap Central.

pump-underwear



Whether it's at the club, the office, lounging at home or on a hot date you're going to love wearing this awesome gear. With their bold color combinations and stunning design elements, this underwear is going to get you noticed. Don't think it's all style and no substance, not only are they good looking but they're ultra-comfortable and craftsmanship is A+.


Touchdown is loaded with features: This square cut boxer has a solid cotton-blend pouch that's soft to the touch with contrasting piping and center stitching to accentuate your bulge. A contrasting edged fake fly adds a stylish touch. Speaking of style: A high tech micromesh makes up the bulk of the boxer with an extra mesh panel in the rear seat. Contrasting double-lock stitching not only joins the panels but looks great too.


But that's not all: One and one quarter inch duo-colored leg elastic keep the underwear from riding up adding yet another design feature. Last but not least, it includes a full two inch wide plushed comfort waistband with woven and embossed large front and center PUMP! logo and smaller off-center PUMP! logo in the back.

jsc-pump-boxer-1

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jsc-pump-boxer-5
Mr. S Leather, the ultimate brand in fetish gear has branched out into fetish underwear choosing Timoteo, one of the world's top underwear designers to make it happen.

mr s leather


As you probably know, using Timoteo not only means this is one hell of a quality collection but it's also made in the USA.

jsc mr s leather jockstraps rear



As to be expected, most of this edgy collection of jockstraps and jock briefs all have a base color of black with detailing designed to either highlight your package, your ass or both. The exception is their take on the classic athletic supporter complete with mesh pouch and full 3 inch wide waistband available in black or white.


As for the waistbands, all designs include woven horizontal racing stripes and a rubber patch with the Mr. S. Leather logo front and center reinforcing the whole sport and fetish connection.


A picture paints a thousand words: Instead of us attempting to describe all the new jocks in a lengthy email, just visit Jockstrap Central to see our extensive high resolution photos of our model Derek giving all the Mr. S Leather jocks a thorough workout.

jsc mr s leather jockstraps red

jsc mr s leather jockstraps white
jsc mr s leather jockstraps blue